Perpetual Traffic | Episode 302: iOS14 Attribution: Where’s Your Money Going?

Mapping has always been a mystery in marketing, but with the latest iOS14 changes it’s getting harder and harder to figure this out. In this episode, Angela Ponsford talks to Ralph and Amanda about how the new iOS changes have impacted and how the attribution is current. This is vital information for anyone with businesses, both established and new (like us!), Who want to get the most out of Facebook ads. And don’t forget to check out the FREE Tactical Troubleshooting Checklist (worth $ 297!) To receive our survey at tiereleven.com/survey

Listen to learn:

  • What it means to triangulate your data
  • Choosing your attribution model
  • The Importance of Not Checking Your Account All the Time (and Why It Saves Your Sanity!)

Our partners:

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Resources mentioned in this episode:

Get the Tactical Troubleshooting Checklist FREE ($ 297 value)
Ralph on Twitter
Andrew Foxwell on Twitter
Dee Deng on Twitter
Eric Seufert on Twitter
Episode 289: Digging Deeper: What You Can Do Now to Prepare for iOS 14
Episode 287: What Facebook Marketers Need to Know About the iOS 14 Update

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