Email

Since email marketing became a legitimate marketing channel in the 1990s, email marketers have largely measured their performance by two metrics: open rate and click rate. The open rate measures the percentage of recipients who opened your…

According to recent research from Ascend2, improving personalization, testing designs, and using automated welcome / thank you messages are among the top email strategy optimizations. The report is based on data from a…

The DigitalMarketer Podcast | Episode 141: Create A Conversion Series So You Can E-mail The DigitalMarketer Podcast | President & Co-Founder Richard Lindner | Co-founder of DM, able to sell via email…

The average office worker sends 40 emails per day. That's 40 opportunities to market yourself and your business in those individual emails you send, every single day. A lot of people treat their email signatures like an afterthought, which…

Here's the cold truth: Every day you fail to clean up your email marketing program data is another day that you could damage your reputation as an email sender. We said it was cold! The reputation of your email sender…

On any given day, most of our email inboxes are flooded with a barrage of automated email newsletters that do little else besides giving us another task to do on our commutes to work -- namely, marking them all as unread without reading or…

Email marketing is one of many marketing channels in digital marketing. It accounts for more than 25% conversions for many businesses. If you're running a business, email is still one of the best ways to communicate with…

Ready for lots of bold typography, textured illustrations, and muted colors in marketing emails this year? Keep an eye out as this is one of the top email design trends that Uplers has identified for 2021. An infographic…

Email can be seen as the most efficient way to communicate with employees on the one hand and customers on the other. Since they affect almost every part of our lives, there are few places where email can play a…

Wenn Sie in einer gemeinnützigen Organisation (NPO) arbeiten, sind Sie bereits mit den einzigartigen Herausforderungen vertraut, denen gemeinnützige Organisationen beim Aufbau einer effektiven und nachhaltigen Marketingstrategie…